Let’s be honest, many small to medium enterprises have either decided that GDPR won’t touch them or are too scared to look under the bonnet and actually find out how compliant (or not..) they really are. But now is not the time to brush compliance under the carpet, Yes GDPR was introduced in 2018 but it’s an ongoing process you need to keep reviewing. Here at Neon Otter we are specialists in helping Marketing Teams get to grips with their responsibilities under GDPR but not only that we’re here to help you take advantage of the new world it opens up.
Many people know that the ICO can and have issued large fines for breaches of data protection legislation and that number gets even more serious with GDPR now in force. If you're only here because you're worried about a fine then you're not coming at this from the right direction. Neon Otter believes that getting compliance right is the best way to increase customer engagement and deliver returns for your campaigns and our 3 step programme is the best way to get started.
Gone are the days when sites hide consent statements in tiny text at the end of registration forms, we'll help you get the right wording to encourage users to give consent and increase your opt-in rates.
Using the latest engagement techniques we'll help you implement welcome journeys and content plans that increase engagement and reduce un-subscription rates. Helping to drive sales and make Compliance Pay.